Our Spring 2017 collection is an infusion of botanical gardens and folklore. Melina Fysa found inspiration in the classic song House Of The Rising Sun and created a collection that embodies an off-kilter lost bohemia. Of course, undulating blooms and vines remain our signature aesthetic.
Evangelina Fysa shot and filmed the campaign and her choice of reference point is personal – the abandoned house featured in the film is a place she frequently uses to escape.
Kat McKenna (this month's English rose girl) was scouted on Instagram by Evangelina. With her pink-cheeked complexion, piercing blue eyes and gold tousled hair, she looks like she has fallen into a 60s folklore daydream.
The message is loud and clear: even the darkest night will end and the sun will rise again.